👋🏽 Hello, I’m Danielle!

Turning user insights into strategies and strategies into product stories.

Currently leading teams with @USC Business Tech Group and fostering community @USC Undergraduate Student Government.

Previously @Uber doing Strategic Operations.

Projects

Shaped a strategy to grow adoption among 65+ Uber users.

Uber for Senior Riders

Launch plan for Photoshop Mobile & Web, targeting college students.

Adobe GTM Strategy

Developed an innovative solution to address gender imbalance.

Microsoft Learn

Gathered consumer insights on Gen Z trends in headphones.

Beats by Dre Campaign